Millennials. Those enigmatic creatures born between the early 1980’s and the late 1990’s. They’re not your parents’ employees, and they certainly don’t respond to the same old recruitment tactics. So, how do you lure these digital natives into your company without resorting to awkward dad jokes? Let’s dive in.
Understanding Millennial Values
Millennials aren’t just looking for a paycheck. They want purpose, flexibility and a workplace that doesn’t feel like a prison. It’s like trying to explain avocado on toast to your grandparents - it’s a whole new world out there.
Creating a Compelling Employer Brand
Your employer brand is your company’s reputation as a workplace. Think of it as your personal brand, but for your business. You want to be the cool kid on the block, not the one everyone avoids at school reunions. Highlight your company’s values, culture and employee experiences. And for goodness sake, make it interesting!
Leverage Technology
Millennials are digital natives, which means they’ve been using technology since before they could walk. So, dust off your tech skills and embrace the digital world. Use social media, job boards, and applicant tracking systems. Oh, and make sure your website isn’t from the 90s.
Offer Competitive Benefits
Free coffee is nice, but it won’t cut it anymore. Millennials want benefits that cater to their lifestyle. Think of flexible work arrangements, professional development opportunities and wellness programs. Remember, happy employees are productive employees.
Avoid Toxic Vibes
No one wants to work in a toxic environment, especially millennials. Create a workplace where people feel valued, respected and like they’re actually making a difference. Trust us, it’s worth it.
Your Millennial Matchmaker
At Esmos, we’re not just recruiters, we’re millennial whisperers. We understand this generation and can help you find the perfect talent for your team. So if you’re ready to level up your recruitment game, give us a call!
Remember, attracting millennials isn’t about gimmicks or buzzwords. It’s about creating a workplace that genuinely appeals to their values and aspirations. Good luck!
Until next time!
