Senior Copywriter

Location Dubai
Job type: Permanent
Salary: 23,000 - 27,000 AED
Contact name: Mylene Manalo

Contact email: mylene.talent@esmosrecruitment.com
Job ref: 32880
Published: about 2 months ago

The Senior Copywriter composes, edits, and ensures the quality of written content across all channels, maintaining brand tone. They manage copy guidelines for multiple brands and handle copy for regional brands concurrently. Crafting persuasive content, they effectively communicate brand messages to engage audiences. Strong English language skills are essential, along with extensive copywriting experience.

Responsibilities:

  • Write engaging copy for print, digital, and social media.

  • Collaborate with cross-functional teams to meet business objectives.

  • Tailor messaging based on target audience research.

  • Guide junior copywriters.

  • Stay updated on industry trends in copywriting and content marketing.

Requirements:

  • Formal qualification in journalism, communication, English, literature, or creative writing preferred; industry certifications a bonus.

  • Minimum five years of experience in publishing/media or communications/editorial agency.

  • Proficient in writing original content for marketing campaigns and editing copy.

  • Skilled in developing tone-of-voice documents and style guides for multiple brands.

  • Strong writing abilities demonstrated through a diverse portfolio.

  • Knowledgeable about SEO principles and content optimisation.

  • Effective in planning, time management, and organisation.