|25,000 - 30,000 AED
|3 months ago
The Exhibition Director is responsible for implementing sales plan and strategy in order to maximize financial and non-financial objectives. Plan and direct the sales of the concerned exhibition/s in liaison with the Sales Director.
Sell new and existing exhibitions to achieve strategic and financial targets
Remain abreast of developments within the exhibition industry, especially sales innovations
Research and visit competitive exhibitions to source new ideas and market practices
Contribute to the development of ideas to encourage visitor promotion
Expand and develop the exhibition database
Manage existing and identify new agents for the concerned show
Contact government trade bodies for existing and possible new markets to get exhibitors
Budget management and control to ensure achievement of revenue and NOP targets
Prepare annual event budgets and forecasts
Develop CRM program for key and specific target groups
Complete key account management strategy and program
Effective target setting, tracking and delivery across all sales bands
Effective management of sales agents and national associations networks
Bachelor’s degree in business and/or sales management or related disciplines.
A minimum of 7/8 years of sales experience in the exhibitions industry and the ability to remain updated on the latest industry market knowledge.
Strong sales, interpersonal and negotiating skills required.
Significant experience in a senior role within the exhibitions/consumer/brand sector
Extensive people management skills and experience
Experience with working in a pressured working environment
Speaks and writes clearly and fluently in English at all levels
Thorough understanding of regional business culture
Good understanding of the regional consumer market
Effective communication at all levels, internally and externally
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